Discuss symbolism and its effectiveness in the Iliad Essay

Symbolism plays a crucial role in The Iliad. Take for instance when Achilles already knows why Apollo is angry, but decides the fact should be stated by someone other than himself. He knows that Agamemnon will become angry once the truth is revealed. I believe that in this instance he is trying to keep his rage in check by avoiding a direct confrontation with Agamemnon so although the symbolism of anger is present it is kept under wraps. Calchas also fears for his life because he also knows Agamemnon’s fury is unyielding at times. However, with a great deal of encouragement from Achilles, Calchas â€Å"spoke out, bravely: ‘Beware-The god’s enraged because Agamemnon spurned his priest'† (106). When the truth is exposed, Agamemnon becomes extremely angry and he and Achilles argue. The argument becomes so heated that Achilles is tempted to kill Agamemnon. Achilles questions himself, â€Å"Should he draw the long sharp sword slung at his hip, thrust through the ranks and kill Agamemnon now†Ã¢â‚¬â€œor check his rage and beat his fury down†Ã¢â‚¬  (108). Here, Hera has Athena intervene to keep Achilles from killing Agamemnon, which shows how the gods control Achilles’ destiny. The argument between Achilles and Agamemnon clearly shows that the two men have different opinions about the power of the gods, what is holy or unholy, and what is proper treatment of other men. These differences are one source of Achilles’ rages likewise the issues pertaining to power and gods are being symbolised. Achilles is also angry at having to fight another man’s battle. The Trojan War is being fought because Paris stole Helen, Agamemnon’s sister-in-law. In his argument with Agamemnon, Achilles points out â€Å"It wasn’t Trojan spearmen who brought me here to fight. The Trojans never did me damage, not in the least† (107). Achilles’ rage heightens in the argument and he declares â€Å"No, you colossal, shameless–we all followed you, to please you, to fight for you, to win your honor back from the Trojans—Menelaus and you, you dog-face! † (108). Achilles is also angry because even though he and many other soldiers are there risking their lives for Agamemnon and Menelaus, Agamemnon is sly enough to avoid personal injury. Achilles says to Agamemnon, â€Å"Never once did you arm with the troops and go to battle or risk an ambush packed with Achaea’s picked men–you lack the courage, you can see death coming† (109). The Trojan War is being fought for personal reasons. Achilles’ rage at this point stems from the injustice that he is risking his life for someone else’s cause and also for the fact that Agamemnon is a coward. The argument between Achilles and Agamemnon has deep-seeded roots of jealousy, another and symbol emotion that stirs anger. Agamemnon knows that Achilles has the respect of the soldiers and the gods; therefore, Agamemnon is always striving to prove his superiority and powerfulness to Achilles. Agamemnon agrees to give Chryseis back to the priest, but then takes Brisies from Achilles. Achilles allows Agamemnon’s men to take Brisies without a fight in order to maintain the respect of the gods; however, after Brisies is taken, Achilles becomes so enraged and heartbroken that he reaffirms his declaration not to fight anymore. Achilles declares that Agamemnon is to blame for the doom of the Achaean army â€Å"if the day should come when the armies need me to save their ranks from ignominious, stark defeat† (112). Jealousy, then, can be viewed as another source of Achilles’ rage. The issues being symbolised here are emotional and touching. Achilles is heartbroken and calls on his mother, the goddess Thetis. She is sorrowful when she hears Achilles’ prayers and weeping. Achilles knows that he is going live a short life and now feels that his life has no honor. He feels that the gods have forsaken him by allowing Agamemnon to humiliate him. Achilles wants his mother to collect on an old debt from Zeus. Thetis is saddened by Achilles’ heartbreak and confirms his destiny, â€Å"‘Doomed to a short life, you have so little time. And not only short, now, but filled with heartbreak too'† (114). She leaves Achilles to go ask Zeus to let the Trojan army win as long as Achilles is not fighting. Achilles is â€Å"left alone, his heart inflamed for the sashed and lovely girl they’d wrenched from him against his will† (115). Achilles’ lost love and broken heart are another source of his rage. The effect is symbolism is tangible. Rage is being symbolised through love and the impact leads to a broken heart. Achilles’ heart remains rigid against Agamemnon even when three of his dearest friends come and ask him to fight again. Phoenix, Ajax, and Odysseus plead with Achilles to join the battle again, but he refuses. The three make the argument that even if Achilles is angry with Agamemnon, he should still come back to the fighting to help his friends whose lives will be lost if he does not. Achilles’ dearest friend, Patroclus, decides to take Achilles’ armor and join the fighting. Patroclus is wounded in battle and then is killed when â€Å"Hector waiting, watching the great-hearted Patroclus trying to stagger free, came rushing into him right across the lines and rammed his spearshaft home. † (159). It is Patroclus’ death that brings Achilles back to the war. Now his rage is aroused by his desire to obtain revenge against the Trojan army and, more specifically, Hector. Achilles’ armor is lost because Hector and the Trojans take it from Patroclus’ dead body. This action inspires Achilles to seek Thetis’ help again. She has Hephaestus make new armor for Achilles. The new armor is magnificent. It is â€Å"a great and massive shield, blazoning well-wrought emblems all across its surface† (173). Thetis and other gods encourage Achilles to fight now. Apollo taunts Achilles while Hector holds fast outside the city gates. It is King Priam who first sees Achilles coming and is filled with fear for Hector. Achilles appears â€Å"blazing like the star that rears at harvest, flaming up in its brilliance far outshining the countless stars in the night sky (177). Hector is filled with fear as Achilles approaches the city. Achilles then chases Hector around the city three times. It is divine intervention by Athena that causes Hector to finally stop and face Achilles. Zeus decides who will die in the fight as he â€Å"held out his sacred golden scales: in them he placed two fates of death that lays men low† (181). The scales are tipped in Achilles’ favor and Hector looses his life. It is very clear that the gods control Achilles’ destiny and influence the factors that create his rage. Why is Achilles enraged? His rage is a personal choice. He decides to confront Agamemnon. He decides to withdraw from the war. He decides to join the war after Patroclus’ death. However, the gods do their parts in making sure that his destiny is carried out. Thetis has new armor made for him and encourages him to fight. Apollo taunts him. Athena intervenes, first to make sure he does not kill Agamemnon and then later to make sure that he does kill Hector. Zeus weighs his fate. Rage is the spawn of many emotions. Injustice, jealousy, un-holiness, revenge, and heartbreak are emotions that sparked Achilles’ rage. Homer’s tale, the Iliad, shows how Achilles’ rage is his destiny. Symbolism is very effective throughout the novel. It is linked to emotions, love and rage. Works Cited Homer. â€Å"The Iliad. † The Norton Anthology World Masterpieces. Ed. Sarah Lawall. 7th ed. Vol. 1. W. W. Norton & Company. New York, London, 1999. 104-209. Spark Notes the Iliad by Homer Spark Notes edition January 10, 2002 The Norton Anthology of Western Literature, Volume 1 by Sarah Lawall Norton; 8 edition August 15, 2005 Making Literature Matter: An Anthology for Readers and Writers by John Schilb Bedford/St. Martin’; 3 edition October 25, 2005.

Buisness Environment

The business environment of candy wrapping is lively and quite encouraging for start-ups to commence and operate business. There are always emerging candy companies with new flavors and tastes covering the entire age market of children, youth, men and women and even elderly. Specially lolly pops, lozenges, eclairs, are all time favorites for all group of ages and wrappers are everywhere. Especially after the launch of Internet technology, candy-wrapping business has emerged as a specialized business with profit making margins.In fact stay at mom candy wrapping business have been inviting individuals to take up candy wrapping business. Candy wrapping is an excellent ebusiness which can be in small volumes as well in large volumes whereas the demand for candy wrapping can never be halted. Candies are 24Ãâ€"7 business which are available at every occasion beginning from birthdays to wedding celebrations. The strengths that are required in candy wrapping business is to possess skills of designing software of graphics to extend colorful view on candy wrappers.Lot of creativity and imaginary work that must work in designing of wrappers which will prove beneficiary for business. There are no particular weaknesses in the business of candy wrapping without the concern of entrepreneur such as poor customer relation management, untimely deliveries, poor quality paper, spoilt / broken candies, poor packing are some of the keen areas where business will be lost. Website is no guarantee proof that business will be developed at a fast pace whereas it must be advertised through proper channels.A wide variety of opportunities are available in candy wrapping business. The business includes multinationals such as nestle, Cadbury Schweppes, and service oriented organizations viz. , wedding planners, birthday parties, florists, toy stores, infant and children shops, can be undertaken. Equipment that is required for designing candy wrappers is, a computer, ebusiness kit, software f or designing wrappers, color printer and paper. It is also a fact competitors can never be taken a back as loss except to the fact that the quality of paper must be excellent with attractive designs.Timely delivery of goods must be undertaken with utmost care and neatly packed to gain brand image of ebusiness. There are many successful companies which are involved in candy wrapping business. (1) candywrapper lady (2) custom candy wrappers (3) CJ’s Candy Wrap-ups (4) Party411. com (5) chocolatecovers. com. Although there is a stiff competition in the market, each company is specialized with a particular design which is the quality work according to the requirement and liking of a client.Each company is specialized in a particular software and design and focuses only those areas of clients. This also extends lot of benefits for companies and clients who are offered with variety, wide choice and with quality work. Conclusion For every ebusiness owner, a complete and thorough kno wledge of candy wrapping, internet research to build client base, market analysis and finance control is required while the basic skill of top quality designs must be focused.There can also be another alternative to work for a candy wrapping company before starting an own business, in order to gain sufficient knowledge, experience and guidance to avoid a novice experiments in ebusiness. References Start your own business get the bizymoms candy wrapper career kit Accessed 20 June 2007 http://www. bizymoms. com/cart/careers/candywrap_kit. html The candy wrapping business Accessed 20 June 2007 http://www. talewins. com/homepreneurs/candywrapping. htm

Argueing for the Legalization of same-sex marriages in Illinois Essay

Argueing for the Legalization of same-sex marriages in Illinois - Essay Example to make decisions for their partner who is being hospitalized, have the right to sue on their partner’s behalf and cannot be forced to testify against them in court. Married couples also pay less in taxes and receive many other social and financial benefits. But because gay couples are legally prevented from marrying, they are excluded from receiving the same considerations that married heterosexual couples enjoy (Eagle, 2006). This paper will more closely examine the benefits denied gay couples as well as the political and legal implications involved with the issue. It will conclude with a discussion involving one of the main non-religious based reasons that those who oppose gay marriage espouse, the affect of this type of living arrangement on the children of the relationship. The argument proposed by the opponents of gay marriage is that the U.S. Constitution guarantees a republican form of government in which elected officials are intended to set social policy for the nation. Legislators do this by representing their constituent’s moral views when drafting laws. Because the Constitution bars the intertwining of state and religion, the only method of ensuring that moral and ethical codes are enforced throughout society is through acts of legislation. In fact, lawmakers draft laws that address moral issues constantly and not just in high profile matters such as abortion, pornography and gay rights. When courts determine morality issues, they counteract legislation meant to protect the moral fabric of society and break down the constitutionally guaranteed separation of powers within the government. â€Å"When judges erode the power of the people’s representatives to set society’s moral compass, they likewise undercut the authority of parents, schools, and other community groups to set the standards they would like to see their children and fellow citizens live by. Indeed, it is a frontal assault on community values writ large† (Raul,

Fine Tuning Argument Essay Example | Topics and Well Written Essays - 1250 words

Fine Tuning Argument - Essay Example Moreover, there would only the low density hydrogen would be present which would be get dispersed over time. Consequently, fine tuning argues that such a universe would not have allowed the evolution of life. On the other hand, had the expansion speed been a bit lower, the universe would have collapsed immediately thereby no life could be sustained. In the light of this argument, a life sustaining universe is seen to have emerged because of the presence of just the right conditions (Van Inwagen, 1993). Other parameters that seem to have been fined tuned include the magnitudes of forces, the proton to neutron mass differences and the evenness of early universe (Van Inwagen, 1993). Fine tuning argument advances a hypothesis that the universe resulted from purposeful design (Van Inwagen, 1993). Despite the fact that the designing agent must not have been God, fine tuning holds that God is a center of the fine tuning of different aspects. Peter van Inwagen is one of the proponents of the fine tuning and supports an argument by giving an analogy that if a machine has dials, these dials must be set in a particular way so that it runs in the desired way (Van Inwagen, 1993). ... Van Inwagen gives an analogy where one is presented with a bundle of 1,048,576 straws of varying length and a decree has been issued that unless one pulls the shortest string you are instantly killed. Fortunately one pulls a straw and finds that he is alive and having the shortest straw. According to Van Inwagen, the most reasonable explanation is that the person never drew the straw at random but rather the situation was rigged somehow by unknown benefactor concerned to the person gets the shortest straw. Although van Inwagen notes that there was a probability to pick another straw given that the probability in drawing any of the straws in the bundle, it is not reasonable to argue that something happened due to chance. He argued that whatever is selected is usually the good option and can only be explained that a certain force rigged in the person’s favor. He further asserted that no better explanation existed for the other possibilities that were not picked (van Inwagen, 199 3). This demonstrates that everything is fine tuned to behave in a specific way or to give certain desired results. The analogy used by van Inwagen has been criticized with most of the critics describing the rigging hypothesis as silly. Cowan and Spiegel (2009) note that there various areas of weakness to the analogy of straw lottery and fine tuning. The level of one to accept the explanation that they choose the shortest straw due to the forces of unknown benefactor depends on a prior probability of existence of unknown benefactor who is the agent in rigging the lottery. Given that different belief system, low prior probability of the existence of unknown benefactor translates to the fact

Europa. Basic Information on the European Union Essay

Europa. Basic Information on the European Union - Essay Example The European Union was formed after the Second World War to promote cooperation on economic grounds amongst the European countries. The idea was that the nations which do business with one another are reliant on each other economically and will consequently avoid clashes and disagreement amongst themselves. In the year 1951, six European nations viz. Belgium, France, Germany, Luxembourg, Italy and Netherlands signed an agreement to unite their industries in the coal and steel sector so that there would not be any difference between them in future. After six years, they made a deal of ‘Treaty of Rome’ by forming the European Economic Community (EEC) with the idea of forming a common single market, the community later came to be recognized as the European Union. The elementary objective of the Treaty of Rome was the formation of a single economic region in Europe based on a universal market. The common market is a phase in the process of international integration which targets to remove all obstructions to intra market trade and plans to merge all the national markets to form a single market which would lead to conditions prevalent in an internal market. The formation of such a market needs liberalisation of business among the Union members and also makes free mobility of certain production factors such as labour, services and necessary capital. It further requires free establishment of business organisations and people in all the regions of the member nations for the purpose of exercising their business and professional activities. (Europa, n.d.). After the Treaty of Rome, the EEC detached all tariffs and duties on the goods which were traded within its territory. However, there were many differences in the requirements of packaging and saf ety measures followed by each Member nation, these disparities in business practices led to problems in selling the same products all over the European Region. The inability to reach the undisputed agreements required to change the scenario prevented the development of the single European market. In the early 1980s, the national economies of the European nations were disjointed, inflexible and very uncompetitive. European Union adopted ‘The Single European Act’ in 1986 under which certain important unanimous decisions could be taken to construct a boundary-less single market by the end of 1992. During this period, the EU formed one common regulation system for all its members and started following the code of joint recognition. In the early years of its formation, the European Union had crossed two major obstacles to the economic incorporation of Europe. They were the formation of custom union where the custom duties were removed, and the development of a general agricu ltural plan which was required for the liberal movement of agricultural products between the members of the European Union

Communication and leadership styles Essay Example | Topics and Well Written Essays - 500 words

Communication and leadership styles - Essay Example ristics that focus on his charisma, innate theoretical background as a law major on human rights, and virtues such as integrity, courage, faith, perseverance and service to his people. As revealed, the most famous protest led by him was the Salt March that proved his leadership skills in enjoining the participation of followers for an identified purpose and vision. Through his character (ethos), Gandhi was able to move and transform people by touching on their emotions (pathos) and by rationalizing through logical reasoning (logos). The Salt March enabled Gandhi to achieve his objective and paved the way for the British government to negotiate with him and eventually freed India from their bondage (Leadership With You, 2011). The only advice one could give Gandhi was to congratulate and commend him for an endeavor well done. His leadership inspired future leaders and was instrumental in contributing towards the independence of their nation. After listening to the speech of Steve Jobs at Stanford University (Jobs, 2005), his lessons included connecting the dots (or seeing meaning in failures and trials); loving and losing; embracing death as a transition in life and staying hungry and foolish. As to Dalton Sherman’s keynote speech at Dallas Independent School District (YouTube, 2008), his message focused on believing in oneself and in colleagues as enhancing one’s ability to succeed. There is another speech made by J.K. Rowling at the 2008 Harvard Commencement event that focused on The Fringe Benefits of Failure, and The Importance of Imagination† (Rowling, 2008). She provided a relevant lesson that â€Å"Life is difficult, and complicated, and beyond anyone’s total control, and the humility to know that will enable you to survive its vicissitudes† (Rowling, 2008, p. 1). The three speeches were effective in eliciting emotional appeal on the audience using rhetorical elements of ethos, pathos and logos; as well as provoking encouragement to go beyond

Management and Leadership development Essay Example | Topics and Well Written Essays - 2000 words - 2

Management and Leadership development - Essay Example Based upon the overall theories defined in part 1, this part will define and provide practical application of the same. There has been a consistent increase in the way technology is changing over the period of time. The changing nature of technology also changes the overall consumer preferences and choices as customers are given more and more choices as technology improves over the period of time. In such a scenario, a company likes Orange UK which operates in the telecommunication industry needs to continuously focus upon the leadership which can easily visualize such future scenarios and prepare the firm for the future.( Avolio, 2011) Leadership management therefore holds significant importance for Orange to continue to dominate the market and remain as one of the leading telecommunication services providers in the country.( Bernel, 2009) Leadership is considered as one of the ways through which management and staff can effectively communicate with each other.( Arendt et al., 2005). Orange is basically an owned company by the French Telecom which remained a government owned entity for longer period of time. It is still owned by the Government of France as the majority shareholder however, it is operating like a private corporation. Over the period of time, overall management structure changed in UK with different leadership and management structures put in place. This may result into the development of leadership at the individual business unit level.( Kelly-Hiedenthal , 2004) It is important to note that Orange changed the overall structure of its Board and management in 2008 making it more adaptive to the customer changes. The more important and significant leadership management issue therefore pertains to the inability of Orange UK to actually design an overall structure which suits the changing customer needs.( Brooks,2012).   Telecommunication industry has

China mitigating the impact of carbon dioxide Essay

China mitigating the impact of carbon dioxide - Essay Example Contrary to numerous states that have alleged both China and US are ignorant of numerous policies that global agencies have instituted to shun climate degradation, it has however tried to implement varied national policies. For instance, China this year revealed its intentions of reducing the CO2 emission levels stated in 2005 by approximately 60-65%. This coupled with other numerous advancements devised and proposed by Chinese government; experts have contended the country seems now to be on the right track towards curbing its excessive CO2 release. However, despite these advancements and proposals by Chinese government, the extent of CO2 emissions from the numerous sprouting industries by the day is still high, which makes the country appear as if is it is not doing enough. One of the policies implemented and currently, in place includes the vehicle exercise taxation. This policy normally compels those owning automobiles with big engines to be parting with a significant amount of t axation that commensurate with the extent of CO2 release. Hence, discouraging people from opting to own vehicles like SUV whose impact through pollution is quite high compared to small engine cars. These laws are extremely stringent compared to those in US but the challenge emerges with double release not only from the automobiles but also from industries. Hence, prompting other global states claim Chinese government does not exhibit the necessary willingness towards curbing this menace, which has ensued to political issues.

Important Things in University Life Essay Example for Free

Important Things in University Life Essay It has already passed almost one year since I entered Kasetsart University. Now, I think that it is good for me to talk about something important in university life. I want to focus on an aspect this time. It is also relevant to my aim which I had had when I entered this university. It is the language study. I am majoring in faculty of Engineering, so almost of my friends are not good in English subject. But fortunately that in secondary school I was studied in English program school, so my English was slightly better than almost of my friends. In the first semester I did not have an English class because of my o-net score is more than the standard of foundation English two, so I was passed to study foundation English three. Many of my friends told me that they don’t like English subject. It’s naturally common in engineering student. But I think the second language such as English is very important in our everyday life. In the future when we have to work or have to communicate with the foreigner, the person who have better skills in English will get more chance and gain more advantage to those who have lower skills. So, I always pay attention to every detail in English class and always practice my English skills every time I can because of the reason I told before. In conclusion, I want to say that English subject is very important in University life and extremely important in the future life. One reason is because of the AEC or Asean Economic Community that allows the foreigner to get a job in our country and allow us to get a job at other countries. So, English skills will help us deal with the foreigner, help us have a chance to get a good job and even help us have a good future.

Art and Human Nature Essay Example for Free

Art and Human Nature Essay When discussing art it has continuously been examined how much it is applied to human nature. In The Art Instinct by Denis Dutton he spend an entire chapter discussing the colorations between the two. Art can be seen in human nature through its history, it’s comparison to language, and its creation from humans through genetics and their tendencies. Language has always been considered a part of human nature. All culture through all ages has some manner of language. Though it changes throughout the world with over six thousand known types, the universal ability to communicate is unquestionable â€Å"Despite vocabulary and surface grammar differences †¦ languages are never mutually incommensurable †¦ This is possible because language structure is shared across cultures and because languages are ties to universal prelinguistic interests, desires, needs, and capacities (30). Language is cross-cultural and though the mannerism and speech are different they are all inherent in their ability. At the same time one cannot argue that each language and gesture changed throughout the different culture. This is how language can be considered so universal in human nature. Art can be said to have the same universality of language. Like language it has transcended through all cultures and history. Different cultures all express them in a different way, and though everyone doesn’t necessarily understand all others cultures art, it is still a human universals. Also like language, art has the innate ability throughout all societies. Art in many way is very comparable to the human nature of language â€Å"The field of natural languages resembles the field of art considered cross-culturally: both exhibit an interplay between, on the one hand, deep, innate structures and mechanisms of intellectual and emotional like and, on the other hand, a vast ocean of historically contingent cultural materials† (31). With these many colorations art appears essentially connected to human nature. This thought that art has coloration with human nature has been around throughout history. Plato though rejected art as a form of knowledge, he still admitted it connection with nature. He saw art as an imitation of nature, which was already the imitation of the Forms, which make up our true reality. This he felt was disillusion, which brought out the worst customs of human nature. Either it represented a misleading view of our world in the sense of the beauty always found in art, but not in true reality. Or that it feeds our most basic instincts From a Platonic point of view, much of the violent entertainment offered by dramatic form – from the theater of the Greeks to the violence and animal passions of today’s entertainment media †¦ For Plato, the arts at their worst are bad for the soul because they engage and reward its basest elements (32). Though you sense that Plato fears the dangerous of the arts, this is only because he admits the inherit nature of it. Aristotle however has quiet a different opinion of art. He realized that with the variety in art it provides awareness into the human condition. In his works on drama and poetry he demonstrates that impact that art has had throughout the culture and history of his own society. Also he argues for the natural tendency that mankind has to represent themselves with art expresses the innate nature of it â€Å"Human beings are born image-makers and image-enjoyers† (33). Though the idea behind art and its connect between human nature is not always the same, it has existed during the course of history. Like art, human nature itself has been questioned on wither it is truly natural or has evolved over time and cultures. With the evolution of man many of human instincts has developed over time. Natural selection over thousands of generations have helped hones many skills needed to survive throughout mankind’s existences. These effects over many generations can be considered part of what makes up human nature â€Å"pressure over thousands of generations can deeply engrave a physical and psychological traits into the minds of any species (42). However it can also be argued that much of natural instincts come from our social nature. There is always the inherent hunter-gather sense that all humans have, but on the other side are the social tendencies we all have in common Human beings, for example, are curious about their neighbors, like to gossip about them, pity their misfortunes and envy their successes. People everywhere tell lies, justify and rationalize their own behavior, exaggerate their altruism. Human beings like to expose and mock the false pretentions of others. They enjoy playing games, telling jokes, and using poetic language (45-46). This social nature can be seen as innate within all cultures. Both this and genetic predispositions of humans is what human nature is derived from. This is where Dutton true argument comes full circle. Human nature no matter its origins is what makes up humans and all that they create. With our natural instincts we developed many tendencies, and theories. Our history as humanity we have gone through many things such as survival, not only those from the environment, but from the social forces that surrounds us. All of this is what truly makes up human nature, and from all this is where we create art. This is what makes humans what they are, and with that what they feel inspired to create no matter the culture and its form of art. This is how he reasons that art is human nature â€Å" eventually produced the intensely social, robust, love-making, murderous †¦ knowledge- seeking, arguing, clubby, language-using, conspicuously wasteful, versatile species of primate we became. And along the way in developing all this, the arts were born (46). Since art is derived from all that is human nature how can itself not be human nature. Through its colorations with language, the history, and the effects that human genetics and social tendencies have had art can be considered to be a part of human nature. Art like human nature has transcended throughout all of mankind’s existence. Wither art will ever be considered a part of human nature, its impact on humans not only through history but culture cannot be denied. Dutton, Denis. The Art Instinct: Beauty, Pleasure, Human Evolution. Array New York: Bloomsbury Press, 2009.

Shares and Business Law: Allotment and Registration

Shares and Business Law: Allotment and Registration Question 1 There are many things that Jim will have to consider but there are three main steps that he will have to follow. Most of the authority for issue of shares come from the articles of association (table A) with rest being contained in the Companies Act 1985. First he and the company would have to decide to issue the shares and set the terms of issue. Secondly, some person or persons must agree with the company to take the shares. Third, in implementation of that contract, those persons must take the shares and be made members of the company. Section 80A of the Companies Act 1985 provides that direction shall not exercise any power of the company to allot shares in the company or rights to subscribe for, or convert into, shares in the company unless they are authorised by the company in general meeting or by the company’s articles. Any authority, whether given in the articles or by resolution must state the maximum number of securities which can be issues under it and the date at which the authority will expire. Contravention of the section does not affect the validity of any allotment made[1] but any director, who â€Å"knowingly and wilfully† permits it, is liable to a fine[2]. Jim will have a choice of various methods whereby the companies securities can be offered to the public. Here we can see that he has engaged the services of an issuing house. The next thing Jim would have had to consider would have been whether or not there were any pre-emptive rights that is where there circumstances that existed that meant that existing shareholders rather than the general public should be offered the shares first[3]. This did obviously not arise here as Jim was a sole trader. Jim will then have to make a decision as to the price at which the securities should be issued. This is a difficult decision to arrive at as if the shares are set to low so that the issue is heavily over-subscribed, the company (and holding house) will be unhappy were as if they are set too high so that much of the issue is left with the underwriters it is they that will be uhappy Next Jim will have to deal with Allotment and Registration of the new share issue. The process of becoming a shares holder is a two-step one, involving fist a contract and then registration of the member. The processes of agreement and registration will be achieved with little formality and without the issue of allotment letters. If someone wants to become a shareholder and the company wants him to, he will be entered on the register and issued with a share certificate. Allotment does not make a person a member of the company. Entry in the register of members is also need to give the allotee legal title to the shares. Section 22(2) says explicitly that a person â€Å"who agrees to become a member of the company and whose name is entered on the register of members is a member of the company[4]† Question 2 In addition to compliance with the detailed provisions that are contained in the listing rules, s80 (1) of the Financial Services and Marketing Act 2000, implementing Article 21 (1) of the Listing Directive, adds an important â€Å"sweeping up†, requirement that the prospectus submitted to the FSA â€Å"shall contain all such information as investors and their professional advisors would reasonable require and reasonably expect to find† for the purpose of assessing the financial position of the issuer and the nature of the securities on offer: â€Å"Those who issue a prospectus, holding out to the public the great advantages which will accrue to persons who will take those shares†¦ and inviting them to take shares on the faith of the representations therein contained, are bound to state everything with strict and scrupulous accuracy and not only to abstain from stating as fact that which is not so, but to omit no one fact within their knowledge, the existence of which might in any degree affect the nature, or extent, or quality of the privileges and advantages which the prospectus holds out as inducements to take shares[5]† To determine whether or not the information that a rival cafà © chain had commenced legal proceedings against the company alleging that the design of its outlets and products infringed their intellectual property rights should have been disclosed in the prospectus to Zara s80(4)permits regard to be had not only to the nature of the issuer and of the securities but also to the nature of the persons likely to consider acquiring the securities, the knowledge which their professional advisers may be expected to have and to information already in the public domain by virtue of its publication under statutory or regulatory requirements. We are not made aware of any information about Zara’s advisers however the information is not information that is required to be in the public domain as a claim has been brought not actually heard. If the claim had been heard at court and been successful then it may fall in the public domain, therefore on this basis it is information that should hav e been disclosed in the prospectus. The next question that falls to be addressed as to whether Jim and JZ Horgan were persons who were responsible for the prospectus and this can be determined by reference to regulation 13 of the Public Offers of Securities Regulations.[6] The persons responsible are: The issuer (the company) The directors of the Issuer Each person who has authorised himself to be named, and is named, as having agreed to become a director, whether immediately or at a future time: Each person who accepts , and is stated as accepting, responsibility for, or for any part of, the prospectus Each other person who has authorised the contents o f the prospectus or any part of it: and The offeror of the securities and its directors where It is not the issuer It can therefore be seen that both Jim an JZ Horgan will be persons who are responsible to Zara and may therefore be required to indemnify her. JZ Horgan and Jim are responsible for the prospectus and are liable to pay compensation to any person who has acquired any of the securities to which it relates and suffered loss as a result of any untrue or misleading statement in it or of the omission of any matter required to be included under the Act or regulations[7]. The provisions do not require Zara to show that she relied on the misstatement in order to establish a cause of action, but she must be able to show at least a casual link between the misstatement or omission and the loss will have to be proven. Zara has said that she would not have bought the securities had she known about the action brought by the rival company. The loss is of course the one million pound that has been paid by the company and the resulting decrease in the value of the shares. As regards the bank, irrespective of their knowledge they will still be liable. This is because the statute does not require the maker of the statement to have â€Å"assume d responsibility† towards the claimant. Therefore Zara will be entitled to be compensated for the loss that she has suffered from. JZ Horgan and Jim could raise a defence. The defences that are available to them are contained in schedule 10 and regulation 15 and they provide persons responsible for the misstatement or omissions with â€Å"exemptions†. They will be able to escape liability if they can satisfy the court (a) that he reasonably believed that there were no misstatements or omissions and that he had done all that could reasonably be expected to ensure that there were not any and that, if any came to his knowledge, they were corrected in time or (b) that the plaintiff acquired the securities with knowledge of the falsity of the statement or of the matter omitted. Where the statement in question is made by an expert and is stated to be included with the experts consent, these rules are applied to the belief that the expert was competent and had consented to the inclusion of this statement. It is unlikely that JZ Horgan and Jim will be able to establish that either these exemptions apply and there fore will be considered to be liable to pay compensation to Zara. It should be noted that if for any reason this action to recover damages failed for any reason then Zara would be able to seek compensation against JZ Horgan and Jim in three other ways. The first would be damages at common law. The common law provides civil remedies for misrepresentations which have caused loss to those who have relied upon them[8]. Zara may well also have the common law option of her right to rescind the contract. The common law allows , in certain circumstances , claimants to rescind a contract entered into as a result of misrepresentation whether that misrepresentation is fraudulent , negligent or wholly innocent. Such a right would be actionable against the company only as the company is the person with whom Zara entered the contract with. The final alternative option would be to make a claim for breach of contract. The advantage of establishing this would be that the misrepresentee would have a claim in damages to be established to be assess on the contractual basis, rather than the tortious basis. Therefore Zara may be able to claim for heads of damages such as the loss of the expected profit on the shares. Question 3 Jim’s obligation under s80 (1) of the Financial Services and Marketing Act 2000, implementing Article 21 (1) of the Listing Directive, that the prospectus submitted to the FSA â€Å"shall contain all such information as investors and their professional advisors would reasonable require and reasonably expect to find† is a continuing obligation. Under s81, if after the preparation of a prospectus but before dealing in the securities begins there is any change significant for the purposes of making an informed assessment, the company must submit to the FSA a supplementary prospectus for approval. If the company is not aware of the change, it is not required to comply with the obligation, but any person responsible for the prospectus who does know of the change is under a duty to notify it to the company. To determine whether or not the information that the company has just settled an intellectual property claim for  £1million and that a profit warning is just about to be made should have been disclosed any purchasers of the securities s80(4)permits regard to be had not only to the nature of the issuer and of the securities but also to the nature of the persons likely to consider acquiring the securities, the knowledge which their professional advisers may be expected to have and to information already in the public domain by virtue of its publication under statutory or regulatory requirements. We are not made aware of any information about the purchasers advisers however the information is not information that is required to be in the public domain as a claim has been brought not actually heard. If the claim had been heard at court and been successful then it may fall in the public domain, therefore on this basis it is information that should have been disclosed in the prospectus. The next question that falls to be addressed as to whether Jim and JZ Horgan and now the company were persons who were responsible for the prospectus and this can be determined by reference to regulation 13 of the Public Offers of Securities Regulations.[9] The persons responsible are: The issuer (the company) The directors of the Issuer Each person who has authorised himself to be named, and is named, as having agreed to become a director, whether immediately or at a future time: Each person who accepts , and is stated as accepting, responsibility for, or for any part of, the prospectus Each other person who has authorised the contents o f the prospectus or any part of it: and The offeror of the securities and its directors where It is not the issuer It can therefore be seen that the company will be liable as the issuer of the securities. The company is liable for the misleading and or omission of information and are liable to pay compensation to any person who has acquired any of the securities to which it relates and suffered loss as a result of any untrue or misleading statement in it or of the omission of any matter required to be included under the Act or regulations[10]. The provisions do not require the purchasers to show that she relied on the misstatement in order to establish a cause of action, but she must be able to show at least a casual link between the misstatement or omission and the loss will have to be proven. The loss is of course the one million pound that has been paid by the company and the resulting decrease in the value of the shares. The Company could raise a defence. The defences that are available to them are contained in schedule 10 and regulation 15 and they provide persons responsible for the misstatement or omissions with â€Å"exemptions†. They will be able to escape liability if they can satisfy the court (a) that he reasonably believed that there were no misstatements or omissions and that he had done all that could reasonably be expected to ensure that there were not any and that, if any came to his knowledge, they were corrected in time or (b) that the plaintiff acquired the securities with knowledge of the falsity of the statement or of the matter omitted. Where the statement in question is made by an expert and is stated to be included with the experts consent, these rules are applied to the belief that the expert was competent and had consented to the inclusion of this statement. It is unlikely that the company will be able to establish that either these exemptions apply and therefore will be considered to be liable to pay compensation to the purchasers of the shares. It should be noted that if for any reason this action to recover damages failed for any reason then the purchasers would be able to seek compensation against the companyin three other ways. The first would be damages at common law. The common law provides civil remedies for misrepresentations which have caused loss to those who have relied upon them[11]. The company may well also have the common law option of her right to rescind the contract. The common law allows , in certain circumstances , claimants to rescind a contract entered into as a result of misrepresentation whether that misrepresentation is fraudulent , negligent or wholly innocent. Such a right would be actionable against the company only as the company is the person with whom the purchasers entered the contract with. The final alternative option would be to make a claim for breach of contract. The advantage of establishing this would be that the misrepresentee would have a claim in damages to be established to be asses s on the contractual basis, rather than the tortious basis. expected profit on the shares. In consideration of whether or not Jim will be liable to those purchasers himself the principle of limited liability should be considered. The principle of limited liability stipulates that a director/shareholder will be limited in personal liability to there shareholding, therefore on the face of it would seem that Jim is not personally liable. However, it should also be considered whether or not Jim had the actual authority to issue the shares. The reason that this question arises as when he originally issued the shares he was acting a sole trader, this is of course no longer the case and reference should therefore be made to the companies articles. If he was acting outside of his authority and not as an agent of the company it could be that he could be held personally liable for any loss which these shareholders have suffered from. Bibliography Legislation Companies Act 1985 Financial Services and Marketing Act 2000 Misrepresentation Act 1967 Public Offers of Securities Regulations Cases Derry v Peek (1889) 14 App Cass 337 Hedley Byrne Co Ltd v Heller Partners Ltd [1964] A C 465 New Brunswick and Canada Railway Co v Muggeridge (1860) 1 DR SM 363 Re Nuneaton Football Club [1989] BC L C 454 CA Books Bailey E, Groves H, Smith C , (2001) â€Å"Corporate Insolvency Law and Practice†, 2nd Edition, Butterworths Cheffins B, (1997) â€Å"Company Law: Theory Structure and Operation†, Clarendon Press Davies P, (2002) â€Å"An Introduction to Company Law†, Oxford University Press Davies P, (2002) â€Å"Gower and Davies Principles of Modern Company Law†, 7th Edition Sweet and Maxwell Griffin S , (2000) â€Å"Company Law: Fundamental Principles†, 3rd Edition, Harlow Press Hicks A Goo, (2001) â€Å"Cases and Materials in Company Law†, 4th Edition, Blackstone 1 Footnotes [1] S 80 (10) The Companies Act 1985 [2] S80 (9) The Companies Act 1985 [3] See Ss89 to 96 The Companies Act 1985 [4] See RE Nuneaton Football Club [1989] BC L C 454 CA [5] Per Kindersley V C in New Brunswick and Canada Railway Co v Muggeridge (1860) 1 DR SM 363 [6] SI 1995/1537 as amended [7] S90(1) and reg 14 (1) [8] See Derry v Peek (1889) 14 App Cass 337 ; The Misrepresentation Act 1967; Hedley Byrne Co Ltd v Heller Partners Ltd [1964] A C 465 [9] SI 1995/1537 as amended [10] S90(1) and reg 14 (1) [11] See Derry v Peek (1889) 14 App Cass 337 ; The Misrepresentation Act 1967; Hedley Byrne Co Ltd v Heller Partners Ltd [1964] A C 465 The Man Who Bombed Karachi: A Memoir by Admiral SM Nanda The Man Who Bombed Karachi: A Memoir by Admiral SM Nanda The book by Admiral SM Nanda, The Man Who Bombed Karachi: A Memoir, is an autobiography by an Indian Naval officer who retired as the Chief of Naval staff (CNS) and is often remembered for his most remarkable and vital role played during the planning and execution of maritime operations which led to the historical victory of India over Pakistan during the 1971 conflict. The author, who was the then CNS during the 1971 conflict with Pakistan, is the most qualified person to bring out the various aspects of the successful operations carried out by the Indian Navy on both the Western and Eastern theatres during the conflict. The book brings out a structured narration by the author of his childhood at Manora Island off Karachi where he was born. The initial chapters of the book, takes the reader from his childhood to the youth of the author at Minora, where he studied, and on completion of his high school, worked at the Port and Pilotage Department prior joining the Royal Indian Navy (RIN) and commissioned as an acting sub lieutenant in the Royal Indian Naval Volunteer Reserve (RINVR) on 11 Oct 1941. The author gives a detailed account of his experiences during his distinguished career in the Navy, which lasted 32 years and also about his subsequent tenure as the CMD of the Shipping Corporation of India (SCI). The reader gets firsthand information on the Royal Indian Navy Mutiny which is brought out in great detail in Chapter 3 of the book while narrating the authors tenure at the Signal School, HMIS Talwar, at Bombay. The book also provides brief account of the authors experiences with eminent personalities while he visited various countries during his tenures onboard various Naval ships. Chapter 9 of the book gives an insight on the evolvement of the nations capability in ship building, as the author narrates the numerous hurdles which he had to face as the Managing Director, Mazagon Docks, and how he successfully accomplished the assigned tasks. The book also provides numerous achievements of the author during his tenures as the Flag Officer Commanding Indian Fleet (FOCIF) and FOC-in-C West.   Transformation of a single day celebration of the Navy day to a weeklong Navy Week celebration consisting mega events including review of the Indian Fleet by the President of India in 1969 is one among them. On page 158, the author states that, 45 warships, Indias first submarine (the Khanderi), five Coast Guard ships and eight merchant ships were on parade during the fleet review on 28 Dec 1969. The reader could be confused after learning that the Indian Coast Guard was formally constituted only on 01 Feb 1977. The book narrates in detail, the evolvement of the 1971 conflict with Pakistan, the elaborate preparation planning and execution of the Naval power during the conflict and how effectively these culminated in the victory of the nation thereby rendering Navy a formidable force which was neglected till then. Chapters 12 to 15 of the book take the reader deeper into the conflict which offers interesting reading even to a layman with the help of simple, clear sketches and photographs. The sea battle which was fought in both Arabian sea and Bay of Bengal are discussed in detail with interesting narrations. In the section Way ahead, towards the later part of the book, the author also brings out suggestive measures for the future Indian Navy. It is felt that, the book has largely succeeded in providing a deep insight to the achievements of Admiral Sardarilal Mathradas Nanda(Retd.) PVSM, AVSM. The reader however may derive a feeling that, the author has also endeavored, to a certain extent; to clarify certain details pertaining to his reputation, especially his post retirement life.

Early Colonial Areas :: essays research papers

Early colonial areas Long before America officially became a country in 1776, this land, which we are upon, was mearly a colonial settlement for British Immigrants who were fleeing their country because of religious reasons. There were three different areas in which the immigrants settled.   Ã‚  Ã‚  Ã‚  Ã‚  The first area was known as New England. It consisted of the present-day states: Maine, Massachusetts, New Hampshire, Rhode Island and Connecticut. The people living there were called â€Å"Puritans†. They got their name from trying to purify the church of England. They were very much into religion. They always read the Bible, they believed God’s laws can be understood only through it. They adhered to strict code of morality and proper behavior, they also valued education. For livelihood they traded, fished and built ships. The Pilgrims were the first to settle in Plymouth. Later, non-separatist Puritans came to Massachusetts Bay.   Ã‚  Ã‚  Ã‚  Ã‚  Another area was known as the Middle colonies. The people who settled here were the Quakers. They, alike the Puritans, were also very religious. They also read the Bible. They also migrated to America for religious reasons, like the Puritans. They valued self government, Manufacturing, and commerce. Their preachers preached violently (in terms of speaking). They both, lived amicably with the Indians and purchased plots of land off them. Quaker city of Philadelphia became the unofficial colonial capitol in 1750. Twenty-six years later the Declaration of Independence was signed here. The Middle colonies consisted of the present-day states: New York, Pennsylvania, New Jersey and Delaware.   Ã‚  Ã‚  Ã‚  Ã‚  The Final area was known as the Southern Colonies. The people who settled here were called the Planters. These people were farmers and were devoted to their crops and slavery. This group was completely different from the other two in that, the southern colonies were not into religion at all, they were too busy worrying about their crops. They indeed came to America for the farming game.

Geography of the Bahamas :: Essays Papers

Geography of the Bahamas The Bahamas are located in the Atlantic Ocean 49.7 miles (80 km) southeast of Florida and 49.7 miles (80 km) northeast of Cuba. Some neighboring islands to the Bahamas are Haiti and the Turks and Caicos Islands. Nassau, the capital of the Bahamas, is located on the island of New Providence. The Bahamas encompass 700 islands and 2,000 cays, yet 30 to 40 of them are inhabited (thebahamas.com). The Bahamas are a large scattered group of islands called an archipelago. The land mass covers an area of about 4,566 sq. miles (11,825 sq. km) (Thompson 27), roughly the size of New Jersey and Connecticut combined. The islands of the Bahamas cover approximately 259,000 square miles (670,810 sq. km) of ocean (countrystudies.us). The total coastline is 2,200 miles (3,542 km), which is about 25% of all the land that makes up the Bahamas (cia.gov). The coastlines are fringed with mangroves, lagoons and coral reefs. The foundation of the Bahamas is a mixture of fossil coral and sand. There is low scrub cover across many of the islands. The northern Bahamas are considered a savannah as it consists of flat grasslands on dry harsh lands. The highest point located in the Bahamas is Mt. Alvernia on Cat Island reaching a height of 320 feet (97.54 m) (cia.gov). The only river and fresh water lake in the entire archipelago is located on Andros Island. The climate of the Bahamas is a tropical marine system. There are only two seasons in the Bahamas. Summer includes the months of May through November, while the winter months consist of December through April. Both seasons are controlled by the warm Gulf Stream and the trade winds. Moderate temperatures range from a low of 60Â °F and a high of 90Â °F (thebahamas.com). In the summer, the sea temperature is consistent around 80Â °F and generally 74Â °F by mid winter (thebahamas.com). The Bahamas get 132 cm (25 inches) of rainfall annually which mostly occurs from the occasional summer showers (Thompson 28). More often than not these rainfalls are followed by numerous days of sunshine and clear skies. Winds tend to blow easterly and rarely reach speeds greater than 13 mph creating those warm balmy sea breezes.

Five Guys Burgers and fries: Ingredients for success Essay

Introduction The purpose of analyzing the success story of Five Guys burger is to examine the milestones covered by Five Guys to establish the successful business in private enterprise system. The perfect business plan that Five Guys has includes drivers of change on the system, the ethical and social responsibilities that Five Guys developed towards its employees. Furthermore, a unique strategy of marketing â€Å"word of mouth† which helped Five Guys in establishing more than 1000 outlets across the nation instead of spending millions of dollar in advertisement. Overall, this case study helps how an entrepreneur can run business by using out of box and simple solution to gain success in market. Five Guys’ philosophy setting apart from other fast food chains By careful reading of the Five Guys’ case study, I think quality product and customer satisfaction is the main philosophy of the Five Guys burger. According to Jerry Murrell â€Å"We need to concentrate on the quality of our product, and the satisfaction of the customers†. Five Guys maintained its philosophy of quality product for instance freshly prepared bun, fat free meat and no corner cut fries. As mentioned in the case study â€Å"The meat for the burgers – 80 percent lean- is always fresh, never frozen and their plants so clean, you could eat off the floor†. While focusing on customer satisfaction, people use to come by and eat Five Guys burger because they think; the place where burger is made is very clean and tidy. Kitchen of Five Guys is always open to customer and if someone wants to see how his/her burger is being made, (s)he is more than welcome. Landlord of a franchisee admired Five Guys by saying that we have Five Guys clean, friendly storefront and quality food in neighbors (Neil Janowitz, 2007). Secondly, customer like waiting for Five Guys burger because of its quality food. Five Guys improved its customer satisfaction by serving peanuts to its customers. Five Guys started to distribute free, unshelled peanuts to placate waiting customers. The peanuts have become a Five Guys trademark (Roger, Y, 2009). I must say that above mentioned philosophy helped Five Guys a lot in developing such successful burger’ food chain that it clearly making a competition to all other renowned fast food chains like McDonalds, Burger King and Wendys. Original Values of Five Guys burger and how it remains strong today Two Original values which I found after a careful review of case study, I assume (a) quality food and (b) no advertisement. Mentioning the standard of quality food, Five Guys burgers are as fresh and juicy as they were when the first restaurant was opened in 1986. They have same freshly baked bread every day since its opening. Similarly, potatoes are cut fresh every morning and fried in peanut oil; never greasy served in Styrofoam cup. Five Guys hired the person that baked the bread/bun for their first store, and made him a partner in the firm. They ensure that every store gets fresh bread every morning. Five Guys burger had a belief that people want to know that their money is used in providing quality food. A word of mouth strategy worked really well for Five Guys That’s why Five Guys don’t advertise to sell its product. Jerry Murrell says, â€Å"Treat that person right, he’ll walk out the door and sell for you. We were going to use our food to market our products†. (Roger, Y, 2009). Three factors contributed Five Guys’ success There are numbers of factors involved in contributing success to Five Guys business. I am going to mention only three of them. * Quality food * Simple menu * No advertisement. First factor plays an important role in the success. Simple menu, I think, is the key to success. Although, Five Guys tried to enhance or increase its menu by serving coffee and a chicken sandwich but it did not work, so they stop serving coffee and chicken sandwich. Likely, franchisees put pressure to add items, such as milkshakes but Five Guys did not accept it. â€Å"We’re the only burger chain that doesn’t have milkshakes. But we couldn’t possibly have a milkshake that comes of out of the machine† Jerry says (Roger, Y, 2009). Second factor quality of food is the heart core factor that contributed to the success of Five Guys burger. â€Å"Five Guys’ burger is better than McDonald’s,† says Tristano. â€Å"Americans have always fallen in love with a better product â€Å"(Burke M, 2012). Speaking about quality food that offers Five Guys includes superior quality of meat, eighty percent lean, always fresh, never frozen at all. Potatoes always come from northern Idaho, because of weather condition they grow more slowly, solid and tasty in comparison to the potatoes grown in California or Florida, grow faster and are cheaper used by other fast food chains. Five Guys use anything but the best. Five Guys first soak fries in water so when the fries are per fried, the water boils, forcing steam out of the fry. This forma a seal so that when they get fried a second time, the fries don’t absorb any oil and so are never oily. â€Å"Fries are much harder than burgers† says Murrell. â€Å"We work day and night on them, all the damn time.† (Burke M, 2012). Five Guys menu allows the chain to focus all its energy on executing its burger â€Å"perfectly† (Licata, E., 2009). Five Guys burger decided they would cook only in peanut oil, which cost five times as much as the oil, other burger restaurants were using (Lottie L., 2012). Finally, the factor is no advertisement, which I think contributed to the success of Five Guys. Five Guys burger had a belief that people want to know that their money is used in providing quality food. That’s why they don’t use advertisement to sell their product. Jerry Murrell says, â€Å"Treat that person right, he’ll walk out the door and sell for you. We were going to use our food to market our products† Jerry says. (Roger, Y, 2009). Five Guys burger admits that they do things a little differently than most companies other fast food companies don’t, they put 3% of their revenue toward marketing or advertising. Five Guys burger simply don’t, they spent that money as a bonus to give their employees. â€Å"All of our employees at our stores, we pay them good money. I think that’s important† Murrell says. â€Å"Hire well-paid people and they’ll stay with you.† (Lottie L., 2012). Social and ethical practices of Five Guys burger An organization is considered to be respectable because of its social and ethical policies it implemented within the organization. After a careful study, I think â€Å"No Marketing or advertisement† is one of the top social aspects of Five Guys. â€Å"He said anybody can be successful in the restaurant business if you serve a good product, (have a) friendly and clean atmosphere and reasonable price,† recalls Murrell (Lottie L., 2012). A word of mouth strategy worked really well for Five Guys. Five Guys used the strength of society in positive way and customer base is increased day by day on the recommendation of another customer. I think second aspect of social policy of Five Guys is selling its franchises. This aspect helps middle class people to have their own small business which also helps in increasing the employment rate. More than 1700 stores reportedly been sold for future development into Five Guys outlets (Datamonitor, 2010) I think ethical aspect covers how an organization is beneficial for its employee. Most of the Organizations spent a fixed percentage of its revenue on marketing but Five Guys don’t do it. Five Guys spend that fixed percentage as bonus to employees. The Company has noted that it gives around $6m a year in bonuses to its employees. Murrell says its important to make employees feel a sense of ownership and accountability. Five Guys has a policy to maintain high standard of customer service by employing mystery shoppers to regularly judge its outlets. This strategy positively appraises staff and keeps standard high. Five Guys send those secret shoppers twice a week to all locations, looking to catch staff delivering outstanding customer service. If they get a good score during the secret audits, they receive $1000 to divide amongst them, usually 5-6 people per crew. This is over and above the $8 or $9 an hour the crew makes, as a result crew feels happy and satisfied. Conclusion This case study enables us to understand that business plan is very important in order to run a successful business. Business philosophy or company goal plays an important role in running the business successful. Businesses cannot flourish if higher management don’t have out of box solution or strategy. In this case study we have noticed that philosophy plays an important role along with the out of the box marketing strategy i.e. â€Å"No Marketing/advertisement† that gives Five Guys an edge to its competitors. Reference 1. Janowitz, N. (2007). Five Guys sticks to burger-and-fries formula. Shopping Centers Today, 28(7), 32-33. 2. DATAMONITOR: Five Guys Case Study. (2010). Five Guys Case Study: Maintaining Growth in Fast Food with a Simple Menu & Quality Focus, 1-11. 3. Licata, E. (2009). FIVE GUYS. Nation’s Restaurant News, 43(18), 58. 4. Lottie L., J. (n.d). Five Guys family keeps it simple. USA Today. 07/30/2012 5. Burke, M. (2012). Five Guys Burgers: America’s Fastest Growing Restaurant Chain. Forbes.Com, 26 6. Roger, Y. (n.d). Five Guys is simply successful. USA Today, 06/08/2009

Jazz and Popular Music Essay

Despite the rapid evolution of country music in the U. S. , it was not before the creation of Acuff-Rose Publishing that country music became one of the central elements of musical advancement in the country. The rise of Acuff-Rose Publishing is closely associated with and is considered as one of the drivers for positioning Nashville as one of the country music centers in America; and where country performers and song writers sought to establish themselves in the world of music, â€Å"Acuff-Rose readily gave Nashville an outlet for the fledging country songwriters. Record executives kept Nashville in contact with the New York scene† (Malone, 1968). To a large extent, the creation of Acuff-Rose Publishing by Fred Rose and Roy Acuff was the turning point in the process of moving country music into masses. The new musical enterprise was able to establish close ties with ASCAP and BMI studios, which turned country music into the source of enormous profits (Pecknold, 2007). The popularity of country music and country songwriters depended on the way Acuff-Rose managed to collect and distribute the most promising pieces of country singing. It should be noted, however, that the development of Acuff-Rose and the rapid popularization of country music produced two-fold effects: on the one hand, Acuff-Rose publishing actively worked to promote the relevance of country music; on the other hand, talented country music performers promoted positive business image of Acuff-Rose, which in its turn served to help professionals and beginners in country music to reach beyond traditional regional music markets (Malone, 1968; Pecknold, 2007). Later during the 1950s, the bluesy and gutsy style of music that had originated from Acuff-Rose’s country singers became the determining feature of country singing across several American states. Acuff-Rose has caused a strategic shift in public perceptions with regard to country music, making it a never ending source of inspiration and a reliable basis for generating continuous profits. It was due to country music that Carl Perkins, Elvis Presley, and Jerry Lee Lewis became the critical figures of the American musical Olympus, with country sound being the distinctive feature of their style and the essential component of their professional appeal and emotiveness.

Constant changes or reforms

Education in Malaysia has gone through extended alterations throughout the old ages. These changeless alterations or ‘reforms ‘ are carried out with possibly merely one vision in head, and that is to better the current bing instruction and acquisition processs in schools and higher establishments of larning. Such action high spots the authorities ‘s endless attempts in seeking to better the quality of instruction for its people. After a decennary into the New Millennium, the instruction scenario is more pressed to set about even more betterments in seeking to get by with the demands and outlooks of instruction in the twenty-first century. We can no longer be satisfied with what we have, but alternatively there is a demand to constantly compare ourselves to that of more developed states, and this is particularly true with the field of instruction. This is to guarantee that our people will be able to vie internationally in this borderless universe. This is really much in-line with the vision of our longest-serving Prime Minister Tun Mahathir Mohammad. Tun, back in the 90 ‘s shared his vision and dreams for this state through â€Å" Wawasan 2020 † or Vision 2020. Harmonizing to his article â€Å" Malaysia on Track Vision 2020 † , as a physician he is attracted to the optometrist measuring of Vision 2020 which indicates 100 per centum perfect vision. He farther explains that Vision 2020 in relation to the hereafter of this state would be the quest for Malaya to hold clear vision of our hereafter as in where we want heading and what we want to be in the New Millennium. As Malaysia plans to transform into fully-developed state, instruction becomes the precedence of the authorities since it is one of the most powerful entities that would find the success or failure of the state. The hereafter of any state depends on its people. It is hence of import to guarantee that everyone is equipped with the necessary cognit ion, accomplishments and values to last in this extremely competitory and globalised universe which is impacted by rapid development in scientific discipline, engineering and information. The importance of instruction has become more overriding particularly in our State ‘s procedure of traveling from an economy-based on labour-intensive and lower-end manufactured merchandises to k-economy or knowledge economic system. The Ministry of Education ( MOE ) and The Ministry of Higher Education ( MOHE ) are two organic structures which are responsible in guaranting that state is traveling towards the specified mark. This is clearly outlined in the 2 cardinal pushs under the National mission ( â€Å" Mid-term Review of Ninth † , 2008 ) ; Thrust 2: to raise capacity for cognition and invention and raising foremost category outlook. Thrust 3: to turn to relentless socio-economic inequalities constructively and fruitfully. In line with the thrust towards developing the state ‘s K-Economy, the current economical tendency is to concentrate on the promotion and rise in accent on the country of scientific discipline and engineering. As a step to accomplish this vision, the authorities has adopted a holistic attack in Malayan instruction system by stressing on command cognition, rational capital and developing engineering and entrepreneurial accomplishments. Since scientific discipline and engineering play a major function in lending to a more developed state, the authorities seems to give more accent on instruction and larning procedure of scientific discipline in the primary, secondary and higher instruction. It is consistent with Malaysia ‘s purpose which to bring forth more experts in scientific discipline or in general to bring forth a future coevals of intellectuals. Therefore, as scientific discipline pedagogues, it is of import to be cognizant of the demand of the state. There is a demand to guarantee that the instruction and acquisition procedure is focused in bring forthing persons who fulfill the authorities ‘s aspiration. Hence, it requires instructors to hold passion, creativeness, intelligence and finding to do certain that the bringing of cognition is genuinely effectual. Among other things, methods in instruction, teacher ‘s cognition and public presentations are often being observed to guarantee that instructors remain first-class in their instruction. This is because ; instructors play a major function in guaranting the effectivity and the success of the existent bringing and execution of the Malayan course of study. Therefore, when be aftering a lesson, instructors need to be cognizant of the aims of the course of study by integrating good content values into the lesson, implement the course of study designed by the minis try and at the terminal of it all, assess the results of the course of study. But it is non plenty to concentrate merely on the instructor without looking at the relevance of the Malayan scientific discipline course of study, which really contributes to the success or failure of scientific discipline instruction. In fact, it is really a major issue that is invariably discussed among scientific discipline pedagogues and academicians in Malaysia. Is the Malayan scientific discipline course of study mensurable to that of the criterions of other states? This is pertinent inquiry that needs to be answered. Therefore it would be utile to compare Malayan scientific discipline course of study with other developed states in order to find the criterion of Malayan course of study.1.1 Background of StudyThis comparative survey between the Malaysian scientific discipline course of study and the Steiner Waldorf in scientific discipline course of study was conducted chiefly to derive penetrations on the much-researched and discussed about Steiner course of study. Having experienced the Malayan scientific discipline course of study and after prosecuting an awards ‘ grade in scientific discipline instruction, the research worker is really familiar with the state ‘s scientific discipline instruction course of study, particularly issues refering to its content and pedagogical attack. However, the research worker is with the sentiment that new cognition of new educational course of study can be utile in guaranting better quality of scientific discipline instruction. This is of import in position of supplying the best in scientific discipline in the context of Malayan schools. In position of seeking to better the bing course of study it would be interesting to happen out the criterion of Malayan scientific discipline course of study in comparing to other developed states. This is of import to guarantee that our pupils will be able to vie globally. Comparative survey of course of study across states provides background information about how to understand bing strengths and failings of the present course of study ( Moosa & A ; Che Azura Che An, n.d ) . Therefore, this research can propose ways to assist pupils to execute in the topic of scientific discipline and besides assist scientific discipline instructors in their instruction. This is important as over the past few old ages, there have been a batch of jobs discussed about the Malayan scientific discipline course of study and the major portion of the treatment revolves around the instruction and acquisition procedure. As a consequence, it raised the research worker ‘s involvement to look into the affair so that the research worker could detect ways to better the Malayan scientific discipline course of study in order to make effectual lessons yet in gratifying environment for the pupils to larn scientific discipline. In Malaysia, the thought associated with scientific discipline instruction is intended to be in-line with bing policies which is specifically to fix pupils for scrutiny. There are a few officially recommended patterns for scientific discipline instruction such as constructivist instruction, command acquisition, scientific discipline procedure accomplishments, believing accomplishments, and metacognition, autonomous, self-paced and self-assessed acquisition and others that, if carried out decently can guarantee the successful and effectual lessons. Current thought in scientific discipline is looking towards a paradigm that is more inclusive of the diverseness that exists in our life-worlds ( Revathi, R et Al, 2003 ) . Science is besides perceived as a procedure of meaning-making and states such as the United States, Canada, Australia and South Africa ( Aikenhead, 2000 ) are implementing scientific discipline learning attacks that incorporate scholars ‘ cultural and lingual beari ngs. For illustration the scientific discipline schoolroom needs to be one that is interesting and multi-discursive which permits the instructor and pupils to work together in making cognition. However, such an attack or a characteristic is non common in the Malayan scientific discipline course of study. The thought to bring forth a coevals that is ideally competent in scientific discipline seems hard and this seems to propose that there is demand for Malayan scientific discipline course of study to be reviewed. From the aims of the course of study to the issues of appraisal, everything becomes important and needs thorough reevaluation. The characteristics and map of scientific discipline discourse include explicating hypotheses, planing probes, roll uping informations, pulling decisions and pass oning consequences ( Chamot & A ; O'Malley, 1994 ) and these are the accomplishments which are fundamentally being emphasized by the instructor in the schoolroom. Sadly, the application is non obvious in the pupils ‘ day-to-day life particularly in the context of Malaysia. By carry oning this research, the research worker hopes to be able to acquire some penetrations into the Steiner Waldorf course of study and the Malayan scientific discipline course of study. Having done this, it is hoped that the research suggestions may foreground bing spreads in curricular, pedagogical or other facets through comparing between Malayan scientific discipline course of study with Steiner Waldorf instruction. From the suggestions made, hopefully the instruction and acquisition of scientific discipline will be more effectual and more gratifying for the pupils. By holding a good clip in larning scientific discipline through effectual methods employed by the instructor, the research worker believes that it will assist pupils to execute better in all the scientific discipline topics and at the same clip get scientific cognition in a wider position. Apart from that, it will besides assist to bring forth all rounded pupils as outlined in the National Education Philosophy.1. 2 Statement of the ProblemThe Integrated Curriculum for Secondary School ( Kurrikulum Bersepadu Sekolah Menengah, KBSM ) is the continuance of the New Primary School Curriculum ( Kurikulum Baru Sekolah Rendah, KBSR ) . This alteration in the course of study construction is the authorities ‘s scheme to switch the accent of instruction that existed in 1970s to a more modern-day holistic construct of larning that encompasses moral, spiritual, societal, physical, and rational development of a individual ( Rosnani.H, 2004 ) . In scientific discipline instruction, holistic instruction purposes to bring forth pupils who are able to associate the content that they learned in the schoolroom to their day-to-day life. It refers to their ability to utilize scientific thought and processes in a wider context so that it will foreground the effectivity of the KBSM which subscribes to the rules of womb-to-tomb acquisition. After holding informal interviews with a few seniors ‘ instructo rs and talks with scientific discipline instruction background, the research worker found out that Malayan scientific discipline course of study somehow does non back up the holistic instruction as being mentioned and fails to accomplish the intended results. The followers is the sentiment given by the senior lector who was interviewed by the research worker ; â€Å" My intuition is the general population of the pupils does non associate what they learn to everyday state of affairs because many surveies have shown that pupils do non like scientific discipline and they find scientific discipline isolated or make non tie in with them. So we can deduce from that the pupils do non related what they learned nor pattern their scientific attitudes. † ( personal communicating ) This is farther supported by the consequences of Trends in International Math & A ; Science, TIMMS appraisal in scientific discipline taken by Malayan pupils in 2003. The TIMMS appraisal is designed to assist to better pupils ‘ acquisition in math and scientific discipline where the appraisal by and large focuses on the pupils ‘ mathematics and scientific discipline accomplishments. In the appraisal, our pupils scored an norm of 504 which exceeds the international norm of 474 ( Martin et al, 2004 ) and placed Malaysia to be at 19th out of 44 take parting states. The public presentation really is non genuinely impressive if compared to the public presentation of pupils from other developing states in Asia Pacific such as Singapore Chinese-Taipei and Republic of Korea. The line of statement is what are the facets that missing in Malayan pupils since those states secured the top 3 placing and hence have clearly performed better than our pupils. Another interesting penetration which the research worker gathered through informal interviews with the senior instructors and talks, every bit good as his personal experience as a scientific discipline pupil and in-service instructor is the fact that Malayan instruction system gives excessively much focal point on scrutiny. In order to last in the Malayan instruction system, pupils need to stand out in public scrutinies ( UPSR, PMR, SPM ) . Somehow the state of affairs affects learning and larning procedure which is a portion of the course of study. Teachers admitted that the focal point is merely to complete the course of study within the clip allocated by the school disposal. Through informal interviews with the pupils, the research worker besides discovered that pupils think it is easier for them to concentrate and fix themselves for the scrutiny alternatively of prosecuting in meaningful acquisition. The research worker besides found out that because of the demand to complete up the course of study, the lessons were non conducted decently by instructors. Teachers seldom make contemplations on their instruction. Even though the achievement of the aim and acquisition results are the measuring to a successful lesson in Malayan instruction system ; most of the clip, instructors do non hold effort to happen out whether their pupils have really acquired the specified acquisition results. An effectual scientific discipline schoolroom should be able to do pupils believe and treat the cognition received in the schoolroom. Ironically, the scenario does non go on in most Malayan schoolrooms. Because of the scrutiny affair, the research worker believes that instructors tend to pretermit their method in learning scientific discipline. In true fact, a scientific discipline category should be filled with interesting and variable activities so that pupils will bask the category. However, in worl d most science lessons, more frequently than non, are non merely field and dull but besides could kill pupils ‘ exhilaration in larning the topic. This is another concern of the research worker since there is a inclination that the state of affairs mentioned supra could do the pupils to lose involvement in larning scientific discipline. The Steiner Waldorf instruction is similar to the Malayan instruction system in footings of its accent on the development of human existences and in the proviso of holistic instruction. What is different is in footings of the execution and the effectivity of the course of study. Scieffer and Busse ( 2001 ) in their research discovered that the pupils from Steiner school did better than pupils in province school in United States. Other research ( Easton, 1997 ; Oberman, 1997 ; Uhrmacher, 1993b ) besides suggested a positive relationship between Steiner school instruction, larning and pupils accomplishment. Furthermore, research on Steiner instruction besides mentioned about consistence of Steiner pupils public presentation in National trial from 2000 to 2004. Ogletree ( 2000 ) in look intoing the originative ability among the pupils in England, Scotland and Germany through the usage of Torrance Test of Creative Thinking Ability ; found that by and large Steiner school pupils obtained significantly higher creativeness tonss than their province school equals. It really reflects the effectivity of the accent on creativeness in Steiner course of study. Jalinek and Sun ( 2003 ) in research that they conducted which aimed to compare the instruction in Steiner and mainstream schools revealed that, the Steiner kids who tested in logical logical thinking and scientific discipline activity which developed by TIMMS international comparative survey performed better than pupils from other schools. The scientific logical thinking of Steiner school pupils was found to be outstanding. The research suggested that the consequence of the trial is really influenced by the civilization of the Steiner instruction which taught less content to the pupils and the Steiner instruction itself creates less examination force per unit area to the pupils. Indeed, the Steiner Waldorf scientific discipline course of study has its ain alone attack and method which proved to promote effectual larning. Such a state of affairs ceases to be in the Malayan scientific discipline course of study. It is with this job in head that the research worker has decided to ship on this comparative research survey with the hope to pull on some of the best patterns to be incorporated into Malayan schoolroom.1.3 Research AimsThe chief aim of the research is to compare the Malayan instruction and Steiner Waldorf instruction in scientific discipline course of study with regard to objective, content, execution or direction and the appraisal. In comparing both course of studies, the research worker want to happen out the features of Steiner instruction scientific discipline schoolroom and wish to look at their strengths and singularity which is present and seek to see how this is different from the Malayan scientific discipline course of study. From the information gathered, a thorough analysis will be made by the research worker, and the findings of the research could be the footing for the research worker to give suggestions for the improvement of Malayan scientific discipline course of study every bit good as to bridge the spread between these two course of studies.Research QuestionsTwo research inquiries are as follows: What are the features of Steiner Waldorf scientific discipline category? How does the Steiner Waldorf scientific discipline course of study differ from the Malayan Secondary Science Curriculum with regard to their aims, content, implementation/instruction, and evaluation/assessment?1.4 Significance of the StudyThis research aims to look at the Malayan scientific discipline course of study. By making this, it will assist us to hold a clear image of how a course of study maps and at the same clip, it allows us to mensurate the success of the course of study. Many instructors have expressed their discontentedness over current jobs faced by the instructors and pupils in scientific discipline instruction, and the incrimination is normally on the ineffectualness of the course of study. This is an dismaying job as it could impact the figure of pupils who are interested in scientific discipline topics and if this happens, Malaysia will really rock from its attempts to accomplish Vision 2020. This comparative survey of the Malayan scientific discipline course of study and the Steiner scientific discipline course of study is important in recognizing our dreams of bring forthing human existences who know their ability and self-potential. This is the nucleus value stressed in the Steiner Waldorf ‘s course of study which aims to supply scholars with meaningful acquisition and turn them into deep scholar. Steiner Waldorf pupils are encouraged to bring forth originative thoughts and this indirectly nurtures the pupils to be critical minds. Therefore it is really important for the research worker to happen out in what aspects that the Malayan scientific discipline course of study can be improved by accommodating the Steiner Waldorf instruction. Hopefully, the findings of the comparative research will assist to better scientific discipline instruction in Malayan schools.1.5 Research RestrictionsTime restraint is the major restrictions of this research. The research worker b elieves it is ideal to hold longer clip for the research worker to roll up informations sing Steiner Waldorf instruction in United Kingdom, UK. Longer period of survey will able the research worker to make observations in greater deepness and visit more schools to be included in survey. Alternatively of clip restraint, pecuniary is besides one of the restrictions in this research. Since the research was funded by the university, the research worker has to finish the procedure of informations aggregation within the stipulated clip. However, what is done by the research worker is sufficient to hold a general image of the difference between the two course of studies.1.6 Scope of StudyThe focal point of the research is merely to compare the Malayan instruction and Steiner Waldorf scientific discipline course of study. This survey involved informations collected from one school in Plymouth and a Steiner Waldorf Department in University of Plymouth. Since this is a preliminary comparative survey of these two course of studies, focal point will briefly highlight the four parts of the course of study which is the aims, contents, execution and the appraisal of both course of studies. However, excess accent will be given on the execution and assessment process as compared to the first two parts in the course of study. Though it would hold been ideal to be able to transport out observation and interviews in more schools across the UK, these two chose are sufficient to give a clear preliminary image of what Steiner Waldorf instruction involves.1.7 Operational DefinitionMalayan scientific discipline course of studyMalayan scientific discipline course of study refers to science course of study which developed and implemented in Malaysia for secondary degree. However, in order to demo the continuance and the development or patterned advance of this course of study the research worker wills erstwhile high spots the scientific discipline course of study at the primary degree.S teiner Waldorf EducationSteiner Waldorf Education refers to the instruction that founded by the Rudolf Steiner in 1919. This instruction is world-wide and does non refers or belong to a specific state. The portion of this instruction that being discourse in this research is its ‘ scientific discipline course of study.Science EducationScience can be defined as â€Å" cognition attained through survey or pattern, † or â€Å" cognition covering general truths of the operation of general Torahs, particularly as obtained and tested through scientific method and concerned with the physical universe. † It may besides mention as a system of geting cognition where the system uses observation and experimentation to depict and explicate about natural phenomena. Science besides term which can mention to the organized organic structure of cognition people has gained utilizing that system. Therefore, the term scientific discipline instruction that been utilizing in this resear ch refers to the procedure of educating scientific discipline to the pupils or may refers to the field of scientific discipline itself. Which the field of scientific discipline in instruction that being discussed in this research covers the major subdivisions in scientific discipline such as biological science, natural philosophies, chemical science, general scientific discipline and natural scientific discipline. Beginning: Webster ‘s New Collegiate Dictionary cited in hypertext transfer protocol: //www.sciencemadesimple.com1.8 DecisionAs a decision, ‘review ‘ and ‘reform ‘ in Malayan scientific discipline course of study is necessary or possibly a demand as we refer to the current instruction ‘s status in Malaysia. It has been 53 old ages that Malaysia achieved its independency, and throughout the 53 old ages, Malaysia had gone through tonss of transmutation and alterations. However, the research worker believes that, in order for Malaysia to make to the degree of developed state, instruction should be the foundation of the aspiration. Education in Malaysia requires more alterations every bit good as ideal and realistic policies and execution, so that it will be able to bring forth human capitals that are scientific, knowing and competent.

RR communications

Due to the division among departments, the company has been unable o meet reporting requirements for the Serbians Solely Act. It has proved obvious that a shared IT service, which is standardized among all the units, is needed to ensure everything goes well. The first problem we see at OR Communications is that there is a definite lack of centralized and concise IT governance. Currently all of the separate functions of the company have their own individual leadership with no central leadership. For this reason, each of the sections takes actions and makes decisions based only on how it affects their own particular departments.There Is no ordination to ensure that the act of one area does not negatively affect the rest of the firm. This In turn has led to a gallants lack of uniformity across the organization, which Is hurting customer relations. There are unified databases and each section maintains their own set of records; this is causing great frustration among their customers who continually have issues when dealing with more than one area. Much of the division of departments has been caused by a lack of central leadership.The CEO of the firm has failed to unify the department or assert any intro over the individual IT vice presidents. Even though they reported to him, each had acted entirely independently. This continuous failure of leadership has caused the department heads to develop a sense of isolation and self-survival. Even though a new executive UP of IT has been appointed to bring unity to the firm, there has been severe resistance as each department feels It will suffer. The lack of centralized management for so long has caused significant discord between the departments that will take considerable effort to overcome.In Dalton, this company attitude has altered down from the VSP to the middle and lower management creating an overall atmosphere that is dangerously disjointed. Even the suggestion of bringing together the database systems and manageme nt has caused a near mutinous uprising and rejection of leadership. The current managerial atmosphere has been around so long, the attitude of individualism has been deeply embedded in the corporate culture. While, individual thinking is useful to foster innovation and creativity, when the entire organization acts to satisfy only its individual requirements, the firm overall will suffer.Unless this attitude can be overcome, any attempt at bringing unity to the company will fall. From the technical standpoint, OR Communications is suffering from a severely fractured information management system. Every section of the company manuals Its own Individual customer databases, which are In Incompatible formats. If a customer manuals relationships with more then one division, they get bills from each individual area. Customer issues often fail to get causing problems with diminished customer satisfaction. In addition, without a centralized database, full customer information and statistics are impractical to elect.In addition to suffering by not being able to collect detailed records, the company is facing regulatory issues by not being able to provide complete information on the company's activities, and significant resources are being wasted to assemble simple reports. Currently management and associates at OR Communications believe that a collective solution is impossible, and any attempt to do so will cause them to suffer. While it may be true that the initial implementation of such a system will require a significant collective effort, the end result will be well worth it.It is also clear that much of the perspective of management is extremely short sided; projects are selected only based on a very narrow and limited benefit view with no regard for their long-term viability. As more and more systems have been patched together to fulfill immediate gaps, the overall collection of programs has become a cumbersome, inefficient, and unmanageable mess. A truly efficien t system would be one that is all-encompassing and communicates across all facets of the organization to deliver a unified and fully integrated information system that can add real value to the firm.One other major issue at OR Communications is the proliferation of rouge projects completed without oversight or regard for how they will affect the firm. In a large company every project should be examined to determine how it could provide value to the organization before being launched. At OR Communication projects are being launched that benefit only select areas and may in fact be causing a significant negative impact to the rest of the firm. The company currently does not have a steering or operating committee to oversee and exert control over these projects.Without any form of centralized control and provenance, these rouge projects will continue to sabotage the effectiveness of the organization. Lack of common information and enterprise IT strategy has caused several problems for the business and the IT departments of OR communications. Customer service has suffered and customer dissatisfaction has grown. Lack of common information has made it difficult for management to monitor the businesses as a whole. Business units are unable to exchange information and remain unaware of the other divisions' work.There is little sense of how the divisions work together to meet the company's overall goals. The accounting problems make it difficult to present shareholders with accurate financial information, and the system is not cost-effective in any case. Furthermore, each division working at individual level to attain its success makes them rigid and unable to adapt to changing requirements; under these circumstances even the implementation of new technology will be extremely difficult. The organization cannot operate efficiently as a whole or at division levels, and the costs are bound to keep increasing.Analysis: As many annoyed customers can probably agree, being tr ansferred from one apartment of the company to another over and over again to resolve a simple issue is one of the main reasons many companies lose customers. This is certainly an issue at OR Communications. The main cause of the problem seems to be the division of system that rewards individual performance over company profit. The fact that the four CICS refuse to work together and resort to sabotaging the efforts of the others, serves to show that they are more interested in their own selfish financial goals.While the president of the company may have been a visionary and brilliant entrepreneur, he lacked the managerial skills to recognize the need to have a unified commission system which would foster participation in a common goal, and thus a common commission which is interdependent on all four business units would be most beneficial to the company. Unifying IT Resources The most important problem for OR Communications to correct is a significant deficiency of successful inform ation management, reflected by the confused state of their customer information databases.Currently customer data is disbursed in separate databases for each section of the company, so that data from one apartment is not available to another. Thus, customers are forced to maintain relationships with multiple departments and receive billing from each. This separation means that valuable information resources are not being effectively utilized, hurting the firm's productivity and efficiency. To improve the state of information capital at OR Communications, a complete overhaul of the current systems will be necessary, from both an IT and business standpoint. Information represents a vital asset to any company.This can be in the form of customer accounts, sales records, research & development, financial statements, etc. However, in order to realize full benefits, the same information must be readily accessible by all individual units, so that the company can leverage it in the most effi cient manner. The first step to correct the issues at OR Communications is to create a unified data architecture that combines all information resources into a central database that is accessible to all sections of the firm. By providing a centralized database clients will be better served by allowing complete access to customer records throughout the company.This will also improve reporting abilities, lower administrative costs, and rattle increase the value of information resources. To achieve the greatest benefit to the company, OR Communications could consolidate its data from multiple silos into a unified enterprise data warehouse (DEW) (Smalls, 2011). This architecture provides multiple benefits including a single location for all information storage reducing the amount of duplicated efforts. This also greatly improves the integrity of data by providing a ‘single version of the truth' (Smalls, 2011).When data is spread throughout multiple databases, invariable some of it will differ. For example, a customer's address may have been changed in one department but not another. These differences can prove costly to a company. A centralized DEW means that only one record should exist for each customer and reduce data discrepancies. Having such a centralized system would also satisfy customer needs in a more efficient manner and would help to cross-sell products, which in turn would result in higher profits and more profit for the company.By allowing customers to have a single point of contact, and sharing information by standardizing software and databases across he organization, information will flow more freely and readily available thus giving the employees the ability to communicate in real time with accurate data and maximizing customer contact to increase profits. Having a decentralized IT function is business units separated, it keeps pertinent information out of reach of other business units, and thus allows missed opportunities to maximize profi t.Also, the lack of communication among the units creates chaos and disorientation in the organization and gives precedence to individual goals above company goals, which in urn will end up hurting the overall enterprise vision and may even spell the end of the enterprise altogether. Finally, having a decentralized IT function creates customer frustration such as in the case of getting several bills for different products. This frustration may cause the company lost customers and lost profits.Information Stewardship & Information Management Policy The difficulty in implementing this solution is the current state of the databases scattered about the firm; many are in incompatible formats, so that significant effort will need to be invested to bring together all of this data into a single, shared IT arrive system accessible to all. In addition, not all data is equally valuable to each unit. Efficiency necessitates allowing employees access to the information that is most pertinent wit hout inundating the various departments with extraneous details.For this reason, whatever IT solution is implemented must be able to adapt dynamically to the storage and retrieval needs of each department. Another challenge to creating a centralized system is the role of information stewardship. Information stewardship involves the ownership and control of information to reduce discrepancies and redundancies. To maintain the consistency and accuracy of data, information stewards need to be appointed. â€Å"Information stewards are businesspeople. They should be responsible for determining the meaning of information ‘chunks' and their business rules and contextual use.They should be responsible for the accuracy, timeliness, consistency, validity, completeness, and redundancy of information† (Mencken & Smith, 2009, p. 76). A serious challenge to the consolidation of data at OR Communication will be consolidating all of the disparate information from around the firm into a single enterprise data warehouse. It is very keel that there will be duplicate information, conflicting records, incompatible data formats, and other inconsistencies that will not lend themselves to easy integration.However, the reduction in duplicate and conflicting information will be vital to the success of OR Communication. Duplicate data means an increase in administrative work and overhead, and conflicting and inconsistent information means the company is not performing at optimum levels. The reduction of duplicate data, or data duplication â€Å"can improve the performance of virtual systems, reduce network traffic and cut the costs associated with data protection. In addition, duplication allows backup data to be replicated more efficiently to other sites for disaster recovery' (Symantec, 2011).Duplication increases the amount of data a corporate network must process, reducing efficiency and increasing costs. Storage costs increase as the same information may be stored and backed up across multiple databases, again wasting resources. Finally, duplication of data significantly increases the amount of labor required to utilize it in any useful manner. Clearly, OR Communication will need a significant amount of data duplication to create a useful, consolidated enterprise data warehouse.To facilitate the proper stewardship of information, an information management policy needs to be created that information management policy will dictate the rules and guidelines for how information is handled, who is responsible for maintaining and updating it, and outline the policies and practices to do so (Mencken & Smith, 2009). To begin to unravel the data mess at OR Communications they should define an encompassing information management policy that will effectively address the issues of what information is retained, who is responsible for updating it, how it is to be maintained, ND who should have access to it.Critical to the success of this policy will be the inv olvement of management from all functional areas of the company. Each should be given the opportunity to contribute to the policy, and each individual needs should be addressed. In addition, the problem with this solution will be gaining acceptance from the different functional areas of the business. There will obviously be conflicts of ideas and differences of opinion in how the policy should be created and enforced. To improve the effectiveness of the policy it needs to be thoroughly enforced from top management down.This means to gain compliance, OR Communications' CEO needs to set the example and pressure all levels of management below to do the same. Another strategy to encourage the support of the divisional presidents for the shared customer service is by creating awareness that the free information flow would be beneficial for all and would simplify business processes, thus allowing then to increase their bottom line, and thus their bonuses. Finding opportunities to demonstr ate small success would help show the support being given to the divisions.To aid in compliance, a large corporate training program would be initiated to ensure the policy is well known by all associates. Gaining compliance by all of the business areas will be the most difficult part of this solution; the ingrained attitude of self-preservation that exists at OR Communication will be difficult to overcome. However, change is not impossible, but only by dedication of management. The initial implementation period will be the most difficult, and if enforcement waivers the policy may fail.Creating Useful Information from Raw Data One characteristic of an enterprise system is ensuring seamless integration of a Meany's information among all divisions, including financial and accounting Markus, M. L. , & Tania, C. (n. D. ). Hence, to achieve a successful enterprise system, a company must have its IT systems centralized to ensure information runs smoothly and is relevant among all divisions , especially the financial and accounting information. Considering the accounting problems brought up at the final meeting, the company obviously needs to implement a centralized IT function.Moreover, it will be far more expensive to have an enterprise system with a decentralized IT function, which is contrary to the aim of achieving an enterprise system. While a centralized information management system will indeed offer benefits at OR Communication, if there is no way to utilize and interpret that data, it is useless; this is analogous to being data rich and information poor. Just because a company has loads of data does not mean that is fully informed. A company such as OR Communication collects vast quantities of data, but having the resources to convert that into useful information can be an extreme challenge.At OR Communication, they are facing a double-sided robber; they have neither a collective data warehouse, nor do they have any effective information management. Once the problem of centralization has been massive amounts of data is using a metadata repository. A metadata repository functions much like the card catalog of a library; while it does not specifically contain the information, it provides an index of what is available, including the relevant points on what it contains, as well as a pointer to locate the information (Moss & Broodier, 2002).This index provides an extremely valuable resource tool to quickly locate pertinent information. In addition, the metadata repository should be designed with the ability to hook into other systems that are developed to provide information to mother systems as necessary. Establishing this framework now will offer increased benefits as more systems are built off the central repository. Addressing Corporate Culture As seen in OR Communications, lack of common information and enterprise IM strategy can cause several problems to the business and the IT department.OR Communications has encountered serious custo mer service problems, due to lack of common information and enterprise strategy. In addition, lack of common information makes it hard for the overall management to monitor the businesses. Business units are unable to exchange information, and none is aware of the other divisions' work. The company is not in a position to strengthen its brand since no divisions work together. To remedy this, a unification of the firm needs to take place from more than Just an IT standpoint.The disjointed nature of the firm's information assets reflects a deeper separation of the personnel at OR Communications. Departments work for their own ends with naught but passing concern for their effects on the company as a whole. This lack of cohesion manifests itself in the behavior of the CICS, divisional managers, and even the employees, and has resulted in the severe fragmentation of corporate culture. The fragmented IT systems are only a symptom of a much larger problem.Before addressing the IT problems at OR Communications, the underlying culture of the business needs to be transformed. This begins at the very top, with the president of the company and the highest leaders; they need to be the first to set the example, and it is clear their current attitudes have set the company on the disastrous course it is on. Removing the CIO team which has hampered the company's efforts at unification up until now was a good step, but serious considerations now need to be taken to prevent things from getting worse.Other associates could easily see firing the Close as a usurping of departmental sovereignty; however, they need to use this as an opportunity to show that the company can be brought together without sacrificing any of their needs. To capitalize on this opportunity the president and vice president should bring together the next level of management into a council of members to set the direction and ultra of the firm in a way that promotes unity and mutual respect.This council should be responsible for creating and fostering an atmosphere that shows the benefits of the firm functioning as one. They need to prove to the management and associates that their departments will have a say in decisions, and their needs will not be overlooked. To improve the odds of acceptance, the council should be selected from leaders that have proven themselves as examples of good leadership and who are respected in the firm.Key to the success of this council will be keeping everyone n equal footing and ensuring that no one area is given preference over another, needs then others, and sometimes priority will need to be given to one area; however, if this behavior is present from the outset they will receive much resistance from the firm, as this will reinforce existing fears. Once a unity of the firm has been established, people will be more flexible to accept changes after they see the benefits. It will be up to the president and vice president as leaders to maintain these policies and be the example.As demonstrated in previous cases, the president as been lax in demonstrating himself as a leader and this could prove damaging to any such plans to unify the firm. Leadership must begin at the top, and the success or failure of a company often reflects the abilities of its leadership. Implementation Challenges The advantages of a shared IT system eliminate some of the above-mentioned problems. A single centralized and standardized IT operating system will enhance quick decisions across all the departments, since all units will be looking at the same data.Furthermore, with a shared service, customers will not have to visit different databases for the same company; rather, all their queries and purchases can be done from one site that will serve them with all that they need from the company. Another advantage will be easy monitoring of the divisional units?their individual performances as well as their contributions to the whole company. Another advantage for the company will be the ability to monitor financial operations, since all operations will be reflected on one database centrally (Maces, 2010).To implement the shared service strategy, it will be important to seek support of the divisional residents, considering they will be in charge of the units, which are the moneymaking branches. Their willingness to participate in the construction of the shared service will benefit the whole company. The first step to the implementation of this strategy will require assurances that it will benefit the whole company far more than the current system that is facing opposition from not only the customers but also other stakeholders such as the suppliers.In turn, since employees' remuneration is awarded on performance, improved performance for the whole firm will be an added advantage. Since the divisional heads are used to being in control, it is important to remind them that having a shared service will not mean the imposition of decisions from above . Rather, the shared service will make the operations of the whole organization work in harmony for the purpose of easy monitoring customer convenience. They should be included as part of the implementation team, so they can offer input on what they may not want to change.For instance, many are worried they will have to do away with specific projects. Ensuring them that these projects will continue after implementation of the shared arrive would increase their support, as would helping them understand that the new, shared system will enhance the harmony and efficiency of whole organization; eventually they will come to see that their roles will remain mostly the same. Another way to improve the odds of success to a centralized data structure is by appointing a team to oversee the maintenance of the data warehouse from an enterprise level.Ideally the members of this team should be comprised of analysts from the important functional areas of the company. This can help gain buy-in from the many due to the fact that the members of this team have already proven 2011). In addition the benefit of incorporating these individuals is that individual departments will feel that they have representation in the new system, and that their interests are protected. This will increase the potential for global acceptance in the program.Another way to increase compliance with the new systems is to implement an incentive program that would drive associates to achieve the best results. Incentive programs drive people to reach specific targets by offering them tangible rewards beyond their current compensation. At OR Communications, an incentive program could be implemented to increase compliance and adoption of a new centralized system. For example, the company could offer monetary bonuses to departments that lower their operating costs using the new system the most.Another more abstract idea would be to have a small bonus program for departments that offer ideas to enhance the pro ductivity of the system. Many of the departments have complained that a shared system would cause them to be overlooked; however, offering this type of inventive would both encourage them to aka enhancements of the system while simultaneously demonstrating that their opinions count. Positive reinforcement, such as an inventive program, help gain the compliance of the workforce in a much more efficient way then punishment or negative reinforcement.There are governance mechanisms and metrics that can be used to encourage the implementation and use of a shared enterprise data system. The governance that needs to be put in place is the alignment of divisional units with the IT department. The metrics must be aligned with transparency to ensure that IT is in congruence with business operations. The governance mechanism should involve all departments focusing on regulatory issues, risk alleviation and opportunity enhancement.The metrics used should be concerned with making divisional data fit into an enterprise system. These metrics will identify areas of weakness and avenues of improvement. To quote an analogy, â€Å"Rome wasn't built in a day;† and it will take significant time and effort to remedy all the problems at OR Communications. Close governance and metrics will aid in any improvement plan. Recommendation: It is evident that OR Communications need an intervention in its customer service enter.The lack of a centralized customer care center is making it hard to provide unified services to customers. More so, a lot of time is wasted by customers who have to be referred to different department for billing. Customers are forced to have several accounts with the company for each division since each division is held with its independent operations including billing (Smith & Mencken, 2007). This makes it hard for customer care provision. Considering consumer service is very crucial for any business, OR Communications need a centralized customer service cent er.A internalized service center will have many benefits to the whole organization such as cost reduction, time saving, good management of customers' data or information, and customer satisfaction. I recommend a centralized customer service center for OR communications for its advantages as predetermined below. The divisional IT service means having separate audits for every division. Having each division with an individual audit is expensive for the company since several auditors will be needed.Eliminating the divisions will save some costs that would otherwise be used for the services of the auditors at every division. With a single it department, data can be fed means reduced time for audits since with divisions audits have to be put together after each department has completed its audit (Smith & Mencken, 2007). Coordination among the auditors will be efficient since information is collected from one point where all information concerning company accounts is stored.Therefore, hav ing a centralized service center will enhance such operations across the whole organization. In addition, with a centralized customer service center as well as IT, it will ensure information is collected at one point making it easy to access information mongering any department from any point within the company without having to refer to the division in charge. Hence, for the auditors, complying with the set Serbians Solely act will be easy since information about customer billing and accounts of the whole firm will be centralized ensuring accuracy.Having the customer service centralized enhances business operations and processes, ensuring best practices such as timely audits are realized. With data consolidated in one central place, information can be exploited to breed new opportunities for the company. When data is at one place for all the divisions, it is easier to have a broader picture concerning how the divisions can create a new opportunities. Exploiting these opportunities Jointly among the divisions is better than going individually.Moreover, security can be more enhanced with a shared service center since monitoring will be done by one entity. This will further reduce costs associated with having each division taking responsibility of storing and maintaining its own data. Considering that OR communications is currently having several software, consolidating information together for the whole company is hard. Smooth flow of information across departments to ensure easy sharing is vital; not only for the whole company, but for divisions too, considering information consolidation is a fundamental instrument for doing business.Consolidating the IT services to one centralized structure will require removing of service center hardware from each division to one central department that will mitigate risks and have a common structural design as well as policies that are easily reviewable for updating. A common security procedure will reduce risks associated with information breech. Through the same procedures ND practices, the company can reduce file systems redundancy within the organization and enhance efficient document retention as well as reduce costs.Another reason to have one service center is to match the technical capacity of the company with its vision. At the current divisional independence, the divisions exploit their own visions that are not in congruence with the organization's vision and mission. Considering the company's vision is to have a consistent brand across all the divisions, it is necessary to have cross-shared services across all divisions to achieve this vision. The vision can be achieved through cross- sales of all the company services to its customers, as opposed to each department having its selling strategy.Having a shared sales service will serve to reduce the costs incurred when divisions do it individually hence creating a better chance for profit across all departments. Having a central service center will ensure that the overall vision of the company is followed since the central service center will be inclined towards the vision of the whole company. This way, each division can have a chance of benefiting form other divisions, hence the company as a whole (Smith & Mencken, 2007). Having a single are outsourcing majority of their operations to other professional companies for reductions of costs.With independent divisions and IT strategies for each individual division, outsourcing will be quite complicated. Having a central service center to oversee all requests will enhance efficiency as well as value. More so, through the consolidation of IT services and information at one common place will reduce security risks associated with outsourcing services. This will further ensure reliability and security of information. A consolidation of information and IT services will enhance cross-services for customers such as billing (Mencken & Smith, 2011).The company divisions at current cir cumstance hold their information secret from each other, making it a competition within the divisions that raise the problem of billing where customers have to be referred to other divisions for other services. With the consolidated information, customers will only need to visit one department from which other information concerning other divisions can be met. This will improve the perception of their whole company as a brand and the standing of the company can be improved as well as customer satisfaction.There is need for the company to realize that in the current world information is one of the drivers of businesses, which all businesses need to survive. Having each division with its own information center reduces the chances of the company improving in the future since the harmonious climate needed among the divisions for this achievement is minimal. Having stipulated the advantages bound to arise or reasons why a central service center should be achieved, it is important to cons ider how OR can be able to implement this recommendation with ease and least resistance from the divisions.This is the first most likely problem to arise during implementation. Hence, the first step should be generating support form all divisions, which has been quite hard up to now especially from the managers who are self centered and concerned with their earnings that depend on their performance. The managers also have a negative attitude towards merging of information and data among the divisions through one central service. A three-point strategy can be used to gain their support. It includes financial strategy, mitigation of risks associated and compliance to regulation.Financial point can emphasize the advantages the shared service is bound to raise, which will for the benefit of all the divisions and organization as a whole. Risk mitigation will arise from security of information through monitoring by one entity in a standardized way, while regulatory will be concerned with abiding to set accounting rules of the Serbians Solely act which the company has been having problems with (Schwartz, 2007). The next step would be to lay out the vision of the company and show why it cannot be achieved with division of operations among the divisions.This will impart some reasoning among the leaders, and support fore all divisions should be ensured. The main aim is to make everybody in the divisions aware of the role they will play and their stake to ensure thee is compliance and acceptance of the strategy to build a one services center (Mencken & Smith, 2011). One of the problems that could arise after implementation of a shared service center is ease of adoption. Some employees who have been used to the old system will require to be trained how to work harmoniously with a single service center. Many will be required to handle more information concerning not only their divisions, but